Bumble and bumble. Teamed up with Dazed preferred Fumi
Nagasaka to lens a sequence of street-cast teenagers after their dramatic hair
makeovers
The transformative power of a haircut is well-known inside
the style industry. The previous few years alone have seen Ruth Bell ascend to
stardom with her now-signature buzzcut, Fernanda Ly become Louis Vuitton’s candy-haired
muse and Peyton Knight make her Alexander Wang debut with a ambitious bowl cut,
agreed to simply moments earlier than the show.
Bumble and bumble. Is the reputable salon looking to rejoice
this power; creative director Laurent Phillippon recently teamed up with
photographer Fumi Nagasaka to create dramatic new appears for a sequence of New
York teens. Nagasaka became largely responsible for the casting procedure,
admitting “I don’t really go to the streets and search for them, I just locate them
after I live my ordinary existence. I discover them at the trains, at Trader
Joe’s, at Starbucks... Sam, who is in this tale, I located him at a Bernie
Sanders rally.”
This casting process is markedly distinctive to that
favoured by means of nowadays’s enterprise, which generally harnesses the
capability of Instagram influencers to talk its message. “Nowadays anyone does
Instagram casting but, for me, I want to locate humans with my eyes, talk to
them and experience their vibes and personalities”, says Nagasaka. “I’m certain
it’s easy to find people, and you may really discover lots that manner, but I
like and enjoy the manner of finding them by myself. When I take their
photographs, the tales I have with each one in all them indicates within the
pix and I get very attached; this is the beauty of the photos.”
This delight in finding unpolished skills is obvious in a
sequence of distinct pics which reject stylised glamour, as an alternative
celebrating the individuality of cutting-edge youngsters. “Fumi captured the
poetry of youngster years”, said Bumble and bumble.’s artistic director Laurent
Philippon. “At this age, we all undergo struggles – our bodies are changing,
our personalities are blooming. Today’s teens love to test with garments,
make-up and hair, however they’re without a doubt opinionated and truely aware
about what’s cool and what’s not.”
“I don’t in reality go to the streets and look for them, I
simply find them when I live my regular existence. I discover them at the
trains, at Trader Joe’s, at Starbucks... Sam, who is on this tale, I found him
at a Bernie Sanders rally” – Fumi Nagasaka
Experimentation, however, can be daunting, mainly
considering the importance we vicinity on our hair as a marker of identity.
Philippon famous that Tess became the most worried of the models, arriving on
set with lengthy hair that she was reluctant to cut. “When I saw her angel face
punctuated with those extraordinary, robust eyebrows, I knew that she should
move for a bold haircut – I left the edges and again lengthy and chopped off
the pinnacle.” Luckily, she cherished it.
Sixteen-year-old Sam received an similarly drastic makeover,
fueled via Philippon’s belief that younger souls have to be unfastened to
combine it up. “He’s very masculine, I knew he may want to take a exceptional
look. So I went a Nineteen Seventies English rock famous person fashion with
mullet bits in the again, heavy sideburns and a brief fringe. He rocked it!”
For Philippon, a terrific haircut is the one way to revamp a
whole non-public aesthetic without going to extreme measures. “Hair is the only
part of the frame that may be changed significantly without causing any
everlasting harm. We can form it to reflect our character, to attract interest
or to task a designated identity or temper – it’s our crowning glory.”
Hair Bumble and bumble., Global Artistic Director Laurent
Phillipon, Bumble and bumble hair colourist Zoe Wiepert, makeup Violette at
Management + Artists, models Avie Acosta, Willa Best-Doyle, Louise Buckley,
Tess Sahara, Sam Lazar, Scarlet Potts, photographic assistants Eduardo Silva,
Kohei Kawashima read more :- informationtechnologymedia
.jpg)
Comments